Effective Marketing On The Web
  • Home
  • Awareness
  • Search
  • Evaluate
  • Website
  • About
Select Page

Creating a site plan for your website

Content creation, Website creation

In this article, I discuss the two ways to organize information on your website: by topic or by visitor. Once you have made that decision, you need to start expanding into a more complete plan of the site content. Create a one-page plan in Word It is best to see the...

Using Google Analytics Campaigns to track clicks on links to your website in PDF files, slideshare presentations, emails, and more

Awareness, Website analytics, Website creation

Google Analytics will track traffic to your website in aggregate and break it down into broad categories like search engines and referrers. It would be great to break down that traffic even further so we know what is working and what is not in our marketing efforts....

Two ways to organize your website: by content or by visitor

Website creation

Before you start any website development project, you need to plan your site. One of the first decisions I think you need to make is how to organize the information on your site. The site should be organized so that your ideal prospective client can easily find what...

What a Brute Force attack on a WordPress website looks like – and what you can do about it

Website creation

Over the last year and a half, my website has occasionally been subject to brute force attacks. As in most of these attacks against WordPress sites, an automated network of one or more computers sends an enormous amount of traffic to your WordPress login page in an...

Writing a Solution to a Problem type of article

Content creation, Search ranking

In this article, I outlined five types of articles any expert can write to create content for their website. One of the article types is an article that shows the reader how to solve a problem. These types of articles are important for any website. Many web searches...
« Older Entries

Recent Posts

  • Good definition of content marketing from Copyblogger
  • How to create outstanding content from Moz
  • Google ranking tips from Moz April 1, 2016
  • 95 ideas for articles from Buffer
  • Mobile friendly website test from Google

Archives

  • April 2016
  • December 2014
  • July 2014
  • April 2014
  • March 2014
  • RSS

Copyright 2014 by Dave Paradi